Story map examples and templates

Story map examples and templates

Story map examples and templates

Kickstart your product discovery
with one of the pre-made templates.

Kickstart your product discovery
with one of the pre-made templates.

Learn user story mapping
step by step

What are story map examples?

What are story map examples?

User story map examples are a valuable resource whether you're a professional, a student, or simply someone curious about their practical applications. This page offers a wealth of information, allowing you to browse through a diverse array of templates and feel free to copy one to work with the selected example that best suits your needs.

Story mapping is a strategic method used to create a visual representation of a story or project, outlining its key elements such as plot points, characters, or stages in a process. It serves as a powerful tool for planning, communication, and analysis in various contexts.

For a deeper understanding of story mapping (published by Jeff Patton) and its methodologies, learn more here: User story mapping basics.

User story map examples are a valuable resource whether you're a professional, a student, or simply someone curious about their practical applications. This page offers a wealth of information, allowing you to browse through a diverse array of templates and feel free to copy one to work with the selected example that best suits your needs.

Story mapping is a strategic method used to create a visual representation of a story or project, outlining its key elements such as plot points, characters, or stages in a process. It serves as a powerful tool for planning, communication, and analysis in various contexts.

For a deeper understanding of story mapping (published by Jeff Patton) and its methodologies, learn more here: User story mapping basics.

What you can learn from story map examples

What you can learn from story map examples

If you need inspiration for your product, start with one of the user story maps mentioned above. Feel free to add your own ideas or ask the AI for more stories.


Another way to explore these templates is to understand the story map levels and the sizes of the cards at each level. At the top, we have user goals that the target user aims to achieve with the product. To better understand the user, these goals are broken down into steps on the second level. These two levels form the core of the story map. Below the steps, we organize user stories, which are different ways to complete the steps. Exploring the user stories helps you understand what a user story is.

If you need inspiration for your product, start with one of the user story maps mentioned above. Feel free to add your own ideas or ask the AI for more stories.


Another way to explore these templates is to understand the story map levels and the sizes of the cards at each level. At the top, we have user goals that the target user aims to achieve with the product. To better understand the user, these goals are broken down into steps on the second level. These two levels form the core of the story map. Below the steps, we organize user stories, which are different ways to complete the steps. Exploring the user stories helps you understand what a user story is.

Featured story map examples

user story map example - team messaging platform

Team messaging platform

user story map example - food delivery platform

Food delivery platform

Featured story map examples

user story map example - team messaging platform

Team messaging platform

user story map example - food delivery platform

Food delivery platform

Featured story map examples

user story map example - team messaging platform

Team messaging platform

user story map example - food delivery platform

Food delivery platform

How to use the story map examples?

  1. Pick a template. Choose a story map example template that closely fits your project requirements

  2. Create your own copy by clicking the "Start with this template" link. This will create a duplicate of the selected story map example, allowing you to customize it for your project.

  3. Update existing backlog items to your needs. Modify the backlog items in the story map example to match your project specifications.

  4. Create new items using StoriesOnBoard AI. Utilize StoriesOnBoard AI features to generate new items for your story map, enhancing and expanding your project outline.

  5. Slice out the MVP and the further releases. Define the minimum viable product (MVP) and plan future releases by segmenting the story map example into manageable parts.

  6. Enjoy the 14-day free trial and extend the story map, even with AI features. Take advantage of the 14-day free trial to fully explore and extend your story map example, using all available AI functionalities for optimal results.

User story map examples for communication industry

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example story map - email marketing platform

Email marketing platform

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example story map - email marketing platform

Email marketing platform

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example story map - email marketing platform

Email marketing platform

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example story map - crm tool

Customer Relationship Management (CRM) Systems

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example story map - crm tool

Customer Relationship Management (CRM) Systems

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example story map - crm tool

Customer Relationship Management (CRM) Systems

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example story map - email marketing platform

Satellite Communication Network Optimization Platform

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example story map - email marketing platform

Satellite Communication Network Optimization Platform

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example story map - email marketing platform

Satellite Communication Network Optimization Platform

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example story map - crm tool

Automated Satellite Constellation Management System

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example story map - crm tool

Automated Satellite Constellation Management System

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example story map - crm tool

Automated Satellite Constellation Management System

User story map examples for healthcare industry

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example story map - electronic healt records software

Electronic Health Records (EHR) Software

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example story map - electronic healt records software

Electronic Health Records (EHR) Software

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example story map - electronic healt records software

Electronic Health Records (EHR) Software

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example story map - patient management system

Patient Management System

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example story map - patient management system

Patient Management System

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example story map - patient management system

Patient Management System

User story map examples for Ecommerce industry

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example story map - inventory managmenet system

Blockchain-based Payment System

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example story map - customer experience platform

Debt Management and Consolidation Software

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example story map - inventory managmenet system

Inventory Management Systems

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example story map - inventory managmenet system

Inventory Management Systems

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example story map - inventory managmenet system

Inventory Management Systems

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example story map - customer experience platform

Ecommerce Coupon Generator Addon

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example story map - customer experience platform

Ecommerce Coupon Generator Addon

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example story map - customer experience platform

Ecommerce Coupon Generator Addon

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example story map - customer experience platform

Ecommerce Gamification Addon

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example story map - customer experience platform

Ecommerce Gamification Addon

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example story map - customer experience platform

Ecommerce Gamification Addon

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example story map - customer experience platform

Customer Experience Management Platform

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example story map - customer experience platform

Customer Experience Management Platform

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example story map - customer experience platform

Customer Experience Management Platform

Story map examples for finance industries

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example story map - inventory managmenet system

Blockchain-based Payment System

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example story map - inventory managmenet system

Blockchain-based Payment System

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example story map - customer experience platform

Debt Management and Consolidation Software

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example story map - customer experience platform

Debt Management and Consolidation Software

Story map examples for smart applications

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example story map - inventory managmenet system

Smart Luggage Tracker

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example story map - inventory managmenet system

Smart Luggage Tracker

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example story map - inventory managmenet system

Smart Luggage Tracker

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example story map - customer experience platform

Smart Home Automation System

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example story map - customer experience platform

Smart Home Automation System

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example story map - customer experience platform

Smart Home Automation System

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example story map - customer experience platform

Contactless Vehicle Check-In/Check-Out System For Car Rentals

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example story map - customer experience platform

Contactless Vehicle Check-In/Check-Out System For Car Rentals

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example story map - customer experience platform

Contactless Vehicle Check-In/Check-Out System For Car Rentals

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example story map - customer experience platform

Virtual Tour and Remote Property Leasing Platform

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example story map - customer experience platform

Virtual Tour and Remote Property Leasing Platform

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example story map - customer experience platform

Virtual Tour and Remote Property Leasing Platform

Story map examples for transportation industries

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example story map - inventory managmenet system

Aircraft Maintenance Management System

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example story map - inventory managmenet system

Aircraft Maintenance Management System

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example story map - inventory managmenet system

Aircraft Maintenance Management System

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example story map - customer experience platform

Peer-to-Peer Lending Platform

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example story map - customer experience platform

Peer-to-Peer Lending Platform

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example story map - customer experience platform

Peer-to-Peer Lending Platform

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example story map - customer experience platform

Rail Freight Logistics and Cargo Management Platform

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example story map - customer experience platform

Rail Freight Logistics and Cargo Management Platform

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example story map - customer experience platform

Rail Freight Logistics and Cargo Management Platform

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example story map - customer experience platform

Route Optimization and Dispatch Software

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example story map - customer experience platform

Route Optimization and Dispatch Software

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example story map - customer experience platform

Route Optimization and Dispatch Software

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example story map - customer experience platform

Mobility-as-a-Service (MaaS) Platform

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example story map - customer experience platform

Mobility-as-a-Service (MaaS) Platform

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example story map - customer experience platform

Mobility-as-a-Service (MaaS) Platform

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example story map - customer experience platform

Real-Time Passenger Information and Crowd Management Platform

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example story map - customer experience platform

Real-Time Passenger Information and Crowd Management Platform

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example story map - customer experience platform

Real-Time Passenger Information and Crowd Management Platform

Story map examples for different industries

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example story map - inventory managmenet system

Bug Tracking software

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example story map - inventory managmenet system

Bug Tracking software

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example story map - inventory managmenet system

Bug Tracking software

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example story map - inventory managmenet system

Website Analytics Tool

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example story map - inventory managmenet system

Website Analytics Tool

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example story map - inventory managmenet system

Website Analytics Tool

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example story map - inventory managmenet system

AI-Powered Earth Observation Data Analysis Platform

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example story map - inventory managmenet system

AI-Powered Earth Observation Data Analysis Platform

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example story map - inventory managmenet system

AI-Powered Earth Observation Data Analysis Platform

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example story map - customer experience platform

Space Traffic Management and Collision Avoidance Software

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example story map - customer experience platform

Space Traffic Management and Collision Avoidance Software

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example story map - customer experience platform

Space Traffic Management and Collision Avoidance Software

Expert Tips for Effective Story Mapping

Expert Tips for Effective Story Mapping

1. Start with the Big Picture: Define Your User Goals


Tip: Before diving into the details, review relevant story map examples to clearly define the overall user goals your product or project aims to achieve. These examples can guide you in setting up primary outcomes that users expect from interacting with your product. By studying how other projects have mapped their user goals, you can create a high-level view that directs the rest of your story mapping process, ensuring every element aligns with users' needs and priorities.


Why It Works: Using story map examples helps maintain a user-centered approach, making prioritizing features and tasks that deliver the most value easier.


2. Break Down Goals into Steps and Stories


Tip: Once you've established user goals, use story map examples to learn how to break them down into actionable steps and detailed user stories. These examples demonstrate how to structure the user journey effectively. The steps represent the workflow users will follow, while the user stories provide specific examples of how users will interact with the product at each step. This hierarchical structure, guided by examples, makes complex projects more manageable and ensures that no critical aspect of the user experience is overlooked.


Why It Works: Examples offer a proven method for simplifying the planning process, helping you identify dependencies, prioritize tasks, and ensure comprehensive coverage of necessary features.


3. Collaborate Cross-Functionally


Tip: Involve stakeholders from various departments—such as development, design, marketing, and customer support—early in the process. Reviewing story map examples from similar projects can inspire and inform your collaboration. These examples show how diverse perspectives have been successfully integrated, leading to a more well-rounded and realistic map. Cross-functional collaboration ensures that potential challenges and opportunities are considered from multiple angles.


Why It Works: Collaborative story mapping, enhanced by insights from story map examples, fosters a shared understanding across teams, reducing the risk of miscommunication and ensuring alignment on objectives and priorities.


4. Prioritize Incrementally with the MVP in Mind


Tip: Focus on identifying and mapping out the Minimum Viable Product (MVP) by referring to story map examples. These examples can illustrate how other teams have successfully prioritized user stories essential to delivering core functionality and value. By understanding how examples have defined and structured their MVP, you can plan additional features and enhancements for future iterations, ensuring a lean and focused initial release.


Why It Works: Story map examples guide you in delivering value quickly while maintaining flexibility to adapt and expand the product based on user feedback and evolving needs.


5. Regularly Review and Update Your Story Map


Tip: Treat your story map as a living document that evolves with your project. Use story map examples to see how other teams have managed ongoing updates and iterations. Regularly review and adjust your map to reflect changes in scope, new insights, or shifting priorities. These examples can serve as benchmarks, helping you keep your story map relevant and effective throughout the project lifecycle.


Why It Works: Continuous updates, informed by story map examples, help the team stay agile, allowing for quick adjustments and ensuring the project remains aligned with current goals and market conditions.

1. Start with the Big Picture: Define Your User Goals


Tip: Before diving into the details, review relevant story map examples to clearly define the overall user goals your product or project aims to achieve. These examples can guide you in setting up primary outcomes that users expect from interacting with your product. By studying how other projects have mapped their user goals, you can create a high-level view that directs the rest of your story mapping process, ensuring every element aligns with users' needs and priorities.


Why It Works: Using story map examples helps maintain a user-centered approach, making prioritizing features and tasks that deliver the most value easier.


2. Break Down Goals into Steps and Stories


Tip: Once you've established user goals, use story map examples to learn how to break them down into actionable steps and detailed user stories. These examples demonstrate how to structure the user journey effectively. The steps represent the workflow users will follow, while the user stories provide specific examples of how users will interact with the product at each step. This hierarchical structure, guided by examples, makes complex projects more manageable and ensures that no critical aspect of the user experience is overlooked.


Why It Works: Examples offer a proven method for simplifying the planning process, helping you identify dependencies, prioritize tasks, and ensure comprehensive coverage of necessary features.


3. Collaborate Cross-Functionally


Tip: Involve stakeholders from various departments—such as development, design, marketing, and customer support—early in the process. Reviewing story map examples from similar projects can inspire and inform your collaboration. These examples show how diverse perspectives have been successfully integrated, leading to a more well-rounded and realistic map. Cross-functional collaboration ensures that potential challenges and opportunities are considered from multiple angles.


Why It Works: Collaborative story mapping, enhanced by insights from story map examples, fosters a shared understanding across teams, reducing the risk of miscommunication and ensuring alignment on objectives and priorities.


4. Prioritize Incrementally with the MVP in Mind


Tip: Focus on identifying and mapping out the Minimum Viable Product (MVP) by referring to story map examples. These examples can illustrate how other teams have successfully prioritized user stories essential to delivering core functionality and value. By understanding how examples have defined and structured their MVP, you can plan additional features and enhancements for future iterations, ensuring a lean and focused initial release.


Why It Works: Story map examples guide you in delivering value quickly while maintaining flexibility to adapt and expand the product based on user feedback and evolving needs.


5. Regularly Review and Update Your Story Map


Tip: Treat your story map as a living document that evolves with your project. Use story map examples to see how other teams have managed ongoing updates and iterations. Regularly review and adjust your map to reflect changes in scope, new insights, or shifting priorities. These examples can serve as benchmarks, helping you keep your story map relevant and effective throughout the project lifecycle.


Why It Works: Continuous updates, informed by story map examples, help the team stay agile, allowing for quick adjustments and ensuring the project remains aligned with current goals and market conditions.

Didn't find your story map? Start with AI.

Didn't find your story map?
Start with AI.

Free story mapping ebook

50 handpicked hints on

  • Discovering project goals

  • Mapping the user journey

  • Prioritizing user stories

NEW! AI bonus materials included

  • 100 user story map examples

  • Templates for specs

  • Useful articles

Free story mapping ebook

50 handpicked hints on

  • Discovering project goals

  • Mapping the user journey

  • Prioritizing user stories

NEW! AI bonus materials included

  • 100 user story map examples

  • Templates for specs

  • Useful articles

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Save time, and unlock the full potential of your software projects.