personas

5 formatting tips for personas

Visualizing a persona helps to better understand target audience’s behaviors. Therefore using persona feature is highly recommended. To create useful persona cards you have to fill the details with valuable information. Read more about what’s on a persona card here. After gathering all important info try to organize them into a nice-looking sheet. Here are … Read more

What’s on a persona card?

Personas are fictional, generalized characters that encompass the various needs, goals, and observed behavior patterns. They help you understand your customers better and build more empathy. You probably heard this definition and if you created a persona, would realize how hard to define them. Follow us in this short reading to get tips where should … Read more